Pari Rugs

Anyone who's shopped for handmade rugs knows how difficult it can be. After flipping through piles upon piles, sorting through the comparable sizes, prices, and qualities in your head, one can start to get dizzy. Even if you don't, there is simply no way to achieve the insider's knowledge and resources in a matter of weeks or months. The rug world is just the kind of place where one benefits from an expert. That's why my services are unique. I'm told all the time, "this place is like a breath of fresh air! And we've been everywhere..." Rather than leave my client to fend for herself through the warp and weft of options and information, I consult with her to understand her needs and vision for home design. Then, drawing on thirty years of experience and industry connections going back generations, I'm able to pull together a customized collection of options to be viewed in my gallery or in the client's home. Because we all know that less is more when it's the right thing. People who know me come to learn that my passion is to find the perfect match between a life and a great work of art. After all, rugs are woven to be lived with -in the everyday- through all the social and quiet moments. Just like people, each handmade rug is unique, and belongs uniquely in the home where it best unifies the color, the style, the light, and the character of the person who acquires it. My reward is to see the look of love in the eye of my customer when they meet the rug of their dreams. Perhaps I see the romance of it all because I am a woman - one of very few Persian women in the industry. As a young girl growing up in my family's rug business, I learned from my father and my grand-father that an oriental rug is not just a floor covering. It is an act of love, a gift given by the weaver to whomever is called to appreciate it. In truth, I do see my work as a calling. My sensibility, my artistry and my compassion have granted me the joy of sharing my love of woven art with many hundreds of our neighbors and friends. It's a life's work I'm grateful for, so my door is open when you find yourself in search of that proverbial magic carpet.