CounterEvolution

Modern furniture from reclaimed bowling lanes and more. CounterEvolution was founded in 2008 by Jim Malone, a lifelong musician and songwriter with a passion for sustainability and the fusion of contemporary and rustic design. From the beginning, I knew I wanted to do more than just exploit the novelty of using this beautiful old wood to make furniture. That wouldn’t have been enough for a career change. It had to be something more. So, in those early days, I wrote this mission statement, which was somewhat aspirational at the time, but is now the guiding principle as our company celebrates its ten-year anniversary and continues to grow: “To design, build and sell quality products that realize the highest potential of reclaimed materials with the ultimate goal of bringing functional art, thoughtfully designed and meticulously crafted, into your home or business.” Our clients include Shake Shack, Sweetgreen, Starbucks and eco-conscious homeowners throughout the country.